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Adaptive Display's Digital Signage Blog

How to Use Digital Signage in the Transportation Industry

Posted by Morgan Marks on Mon, Nov 05, 2012

LED-based digital signage is useful in virtually any commercial setting where non-digital signs could be used, but it can be especially effective when applied to the transportation industry. When passers-by need to receive information that can be seen even as they're speeding by at 60+ MPH, digital signs are among the best options out there.

transportation industry led signsThey're brighter than any other illuminated sign while consuming far less power, and they can be updated at any time of day within moments, from a remote location. There's no need to send workers out into potentially hazardous traffic situations, while the signs can still be changed the moment new information needs to be put out there.

Here are just a few of the ways digital signage can be used across the field of transportation:

Traffic Signs (ITS): Digital signs have received a lot of attention from cities in the past several years, as this report from Little Rock, Arkansas illustrates. Thanks to their long life and ease of use, they are being incorporated into multiple roles, including:

  • Highway hazard advisories
  • Variable speed limit signs, such as in construction areas
  • Detour signs
  • Amber Alert warnings
  • LED-based traffic signals

Airports: Large, easily-read outdoor text displays can be used to convey vital information to travelers, including departure\arrival times, delays, and weather advisories. These can be set up easily on either the surrounding road system or mounted above major drop-off points.

Digital signage can also be used throughout the terminal to advise passengers and help guide them to the proper gate with a minimum of confusion. If a flight changes gates, for example, they can be immediately -even automatically- updated with the proper information.

Bus Terminals, Railroads, and Subways: No matter what form of ground transportation your business is in, digital signage gives you more power and flexibility than any other form of sign. They're far easier to update than messy movable-letter boards, and easier for your passengers to read as well.

They can be especially useful in marking directions to your parking facilities, as well as keeping people updated on when one lot fills and another becomes available. Also, if you have underground tunnels, they are perfect for helping those disembarking find the proper exit to the streets above.

In short, no matter what area of transportation you're in, LED digital signage is a great solution for giving you the communications you need while saving money on power and upkeep.

Contact us to learn more about using digital signage in the transportation industry. 

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Tags: outdoor led signs, ITS, Transportation Industry