Adaptive Digital Billboard Makes Puerto Rico Debut
Milwaukee, Wis., May 21, 2009 . . . For the first time, a MEDIAMaster digital billboard from Adaptive Micro Systems has been installed in Puerto Rico. Purchased by YES Billboard Corporation, the 14’ X 48’ full color display stands on the southern side of San Juan.
"When we decided to buy our first digital display," says YES president Moises Torres, "Adaptive was the only provider to give us the attention and service you would expect from a top partner." Torres is also pleased with
the service he has received after the sale. "Adaptive trained us on MEDIAMaster Live [Adaptive's custom online billboard management system],
which we found to be very user-friendly and simple. They also trained us how to service our display, so that my team and I can fix it with no down time. Everything we needed was provided immediately to ensure our success."
Despite the current economic landscape, business has been booming. YES reports that 90% of the available spots on the board are filled. "It just goes to show how attractive digital billboards have become for advertisers," states Almir DeCarvalho, Adaptive’s Regional Sales Director for Puerto Rico. "For message flexibility and visibility, they're a perfect way to get the word out to today's on-the-go consumers."
The board is a MEDIAMaster true 20mm pitch, which delivers sharper, better quality images ideally suited for outdoor advertisers who want both the versatile scheduling and the vivid visual impact that digital has to offer.
Adaptive has manufactured LED Electronic Billboards for less than three years, and has sold more than 100 across the United States and Canada. The company manufactures its large displays in a dedicated facility in Jackson, Wisconsin.
About Adaptive Micro Systems LLC
Founded in 1978, Adaptive Micro Systems is a leading supplier of indoor and outdoor programmable LED electronic display systems and operating software.
Its ALPHA brand has long been the defacto industry standard for multiple indoor applications as diverse as state lotteries and manufacturing automation displays. Adaptive’s StreetSmart, Excite, EzView, and MEDIAMaster brands are versatile and durable enough for any outdoor digital display need including on-premise advertising, electronic billboards, and even integrated transportation information systems. Adaptive leverages its US, Malaysian and European manufacturing, sales and service capabilities to provide high-value solutions and world-class customer support.
For more information on Adaptive’s digital billboards and other LED display
products, visit www.adaptivedisplays.com or contact the company at
800-558-7022.
For more information please contact:
Chris Olinger, Vice President Billboard Sales
Adaptive Micro Systems LLC
Phone: (414) 430-7806
Fax: (414) 357-2029
800-558-7022
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