Innovative software introduces essential tools to optimize LED digital display opportunities.
Multiple sign management capabilities, simplified content development and convenient scheduling maximize user return on investment today… and over time.
Milwaukee, WI, February 26, 2007 . . . Adaptive Micro Systems LLC today announces the release of Ooh!Media™ – the content management software specifically designed to make it easy for virtually any end user to harness the full power of digital displays.
“The digital display industry is exploding, with new technologies and uses materializing at a phenomenal pace,” notes Bill Latz, President of Adaptive Micro Systems. “By working closely with customers ranging from local merchants with a single on-premise display to more complex multi-display situations and off-premise networks, it became obvious that the real key to leveraging the power of digital displays lies in the software that drives them. That’s why Adaptive invested the time, capital and effort to develop a powerful software solution that takes into account the current needs of our customers as well as where the digital display industry is headed.”
Ooh!Media is a graphics-based software solution capable of easily handling text and complex graphic content -- including animations and video. “It works with Adaptive LED digital displays,” says Marlise Kuehn, Commercial Product Manager for Adaptive Micro Systems, “and is designed to grow with the digital innovations in the marketplace, including the networked use of LCD and plasma.” For the ultimate in display management versatility, Ooh!Media is also capable of seamlessly coordinating all of a customer’s digital displays simultaneously – regardless of whether they are in the building, across the street or around the world.
But there’s more to optimizing your digital display opportunity than being able to manage an entire enterprise from one location with one tool. “Customers big and small want convenience,” notes Kuehn, “so they can be more productive and efficient right out of the box.” Ooh!Media makes this possible because it’s been custom designed to be highly intuitive. It features a Windows®-like feel, which will enable the average user to develop full arsenals of high-impact, graphic-based content quickly and easily, with little-to-no training necessary.
Now, you can drag-and-drop graphic files, animations and video to generate vibrant, eyecatching backgrounds. Work with your full range of installed Windows fonts and formatting options. Easily add time, temperature and ticker-type RSS-FED data with a few clicks of the mouse. Even augment your original content creation with prepackaged graphics and animations to keep content fresh and engaging and draw viewers back to your sign again and again.
“The ability to automatically reformat type and large graphic files for maximum readability is a huge advantage for us, as well” notes Doug Varner, Director of Operations for MindSight LLC – a Pennsylvania-based outdoor media company. “Plus, it’s the first solution of its kind that I've seen with an emulator window that lets you see a pixel-based view of what you are creating as you’re creating it. It gives you a real idea of what the end result will look like on the display itself. Having used it, I couldn't imagine trying to do this work without it.”
At the same time, Ooh!Media delivers the power to schedule messaging down to the second… and out for the year. Simply schedule the run time right from your PC and distribute as desired using high-speed Ethernet connectivity and each display’s individual IP address. “It’s really an efficient and cost-effective way for us to manage our schedule,” says Varner. The fact that Adaptive could provide both state-of-the-art LED displays and software breakthroughs in convenient content creation and scheduling was key to Varner’s decision to specify Adaptive for his network. “The AlphaEclipse™ Excite™ 23 display is a great product from a design and serviceability perspective,” notes Varner. “We haven’t had any problems with the software to date and it simply would not be possible for us to do what we are doing without Ooh!Media.”
About Adaptive Micro Systems LLC
Founded in 1978, Adaptive Micro Systems is the leading supplier of indoor and outdoor programmable LED electronic display systems. The ALPHA® brand is the defacto industry standard for multiple indoor applications as diverse as state lotteries to manufacturing automation. Adaptive’s Eclipse™ brand is fast becoming the popular choice for any digital display need from commercial on- or off-premise advertising to integrated transportation information systems. Adaptive leverages its US, Malaysian and European manufacturing, sales and service capabilities to provide high-value solutions and world-class customer support.
For more information please contact:
Cory Busch
Adaptive Micro Systems LLC
Phone: (414) 357-2020
Fax: (414) 357-2029
800-558-7022
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